Contrary to popular opinion, selling homes in todays market is no easy task!

We do our best to make this emotional time in your life less stressful.  We realize selling a home you've enjoyed is closing that chapter on your life.  We take the process very seriously and see it as a 'partnership'. 


  • We go over the selling process with you, without the technical jargon.
  • We perform a comprehensive market analysis.
  • We determine the list and target prices.
  • We market the property and wow do we do a great job at that! 
  • We communicate with you often.
  • We present the purchase agreement.


We know that you want to get the highest price possible. That's why we research the current market to see what the highest reasonable price is. Here are a few hints on setting the right price:

  • Often, your home's value depends on recent selling prices of comparable homes in your area. After reviewing the selling prices for such homes, the price is adjusted according to current market trends.
  • Buyers often look in the price range determined by their monthly ability and down payment.
  • Buyers are often very knowledgeable in their price range and often purchase by comparison. Unreasonable asking prices are an immediate turn-off.
  • Inviting a potential buyer to make an offer shows that you are willing to bargain. But if your asking price is outrageous, the buyer's offer will most likely also be unreasonable.
  • It's necessary to offer competitive pricing, terms, and conditions in your area. This will help you sell faster and get the full market value.

At The Lake Realty

 Balsam Lake, WI 54810
Phone: 715-497-9019   Email:

The materials contained within this page may not be reproduced without the express written consent of AT THE LAKE REALTY LLC. The information herein is believed to be accurate and timely, but no warranty as such is expressed or implied.

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